MANGO’s corporate website is a point of reference for the latest trends in the fashion world
Penélope and Mónica Cruz, Lauren Hutton, Alice Dellal and Nuno Lopes are some of the stars of Mango.com, which launches its new image this season. More up-to-the-minute, attractive and dynamic than ever, the new website, inspired by the circus theme of the Autumn/Winter 2008 fashion show, encourages the use of video, and the excellent quality of all of its different elements stands out: navigation, design, functionality and image, within which the excellent work of the prestigious photography duo Mert & Marcus can be fully appreciated. MANGO’s corporate website, which on this occasion has been redesigned in collaboration with the design studio Vasava Artworks, aims to be a point of reference for the latest developments in the fashion world, and particularly for the new trends launched by MANGO.
Users can see videos of the latest MANGO fashion shows, keep up to date with news and events involving the brand and consult all the information on the collections and lines that are currently in stores around the globe (Penélope & Mónica Cruz for MNG, MNG Jeans, HE by MANGO, etc.).
Following a pattern of ever-increasing growth, in recent months Mango.com has received 26% more hits than for the same period last year. Its main visitors are from Spain, Germany, the UK, France, the USA, Turkey, the Netherlands, South Africa, Portugal and Russia. The user profile that stands out most is of women between the age of 25 and 28 from Germany, Spain, France, Malaysia, the UK and Singapore.
MANGO created its corporate website in 1995 with the aim of presenting its new designs for each season and offering a variety of on-line services. Over the years the content of the website has increased and today visitors can consult the catalogue, the latest trends, the network of stores, the exchanges and returns system and employment offers. If they wish to, they can also make their purchases online at Mangoshop.com, the virtual store, and if they have any questions, they can even consult Customer Services using the chat application.
Mango.com has been awarded a number of prizes over the years. Some of the most significant of these are the 1st prize for the Best Commercial Website, awarded in the International Advertising and Internet Competition and the Prize for the Best Website, awarded by Franquicias Hoy (Franchises Today) magazine.